This is a bracket I designed to drive reader-engagement during the March Madness 2015 season. Kansas Basketball had recently just achieved its 11 year long streak of being Big 12 Men’s Basketball champions. After looking through 11 rosters, sports editor Blair Sheade and I created a bracket consisting of what we thought are the 32 top players since the 2004-05 season.
Face of the Streak achieved record online traffic with a total of 1,311 page views on Kansan.com within three days of being posted. It also got a total of 437 link clicks on Twitter within those same three days.